Hello and welcome! Please understand that this website is not affiliated with Bourjois in any way, it is only a reference page for collectors and those who have enjoyed the classic fragrances of days gone by.

The main objective of this website is to chronicle the history of the Bourjois fragrances and showcase the bottles and advertising used throughout the years.

However, one of the other goals of this website is to show the present owners of the Bourjois perfume company how much we miss the discontinued classics and hopefully, if they see that there is enough interest and demand, they will bring back these fragrances!

Please leave a comment below (for example: of why you liked the fragrance, describe the scent, time period or age you wore it, who gave it to you or what occasion, any specific memories, what it reminded you of, maybe a relative wore it, or you remembered seeing the bottle on their vanity table), who knows, perhaps someone from the current Bourjois brand might see it.

Monday, December 16, 2024

Frosty Mist by Bourjois c1956

Frosty Mist by Bourjois, launched in 1956, was part of a trio of summer colognes—On the Wind, Frosty Mist, and Spice 'N Ice—that aimed to evoke a sense of lightness and refreshment during the warmest months of the year. The name Frosty Mist was carefully chosen to convey a feeling of cool respite, suggesting the crisp, tingling sensation of a misty breeze on sun-warmed skin. It brought to mind imagery of early morning dew, frost-kissed leaves, or the invigorating chill of a seaside mist carried by a summer wind. The name alone promised relief from the summer heat, an enticing concept for women looking to maintain their elegance and freshness despite the season’s sweltering temperatures.

The phrase Frosty Mist evokes not just imagery, but emotions—cool serenity, lightness, and rejuvenation. It paints a picture of delicate, icy droplets suspended in the air, sparkling in the sunlight and offering a fleeting touch of coolness. Women hearing this name in the 1950s would have imagined an ethereal, refreshing escape, a perfume that could momentarily transport them to a tranquil garden enveloped in a soft, cooling haze. The emotions tied to this imagery were likely feelings of renewal, calm, and poise—qualities that resonated deeply with the mid-century ideals of feminine grace and understated beauty.

The mid-1950s marked a significant moment in history. It was a time of post-war optimism, when the economy was booming, consumer culture was thriving, and modernity was reshaping daily life. Women of the era were increasingly balancing traditional domestic roles with a newfound independence and participation in the workforce. Fashion reflected this evolving identity—cinched waists, full skirts, and tailored silhouettes emphasized femininity and structure, while lighter fabrics and pastel tones aligned with the season’s airy sensibility. Trends of the time leaned toward simplicity and elegance, which aligned perfectly with the delicate, refreshing concept of Frosty Mist.

Women in the 1950s would have embraced Frosty Mist as an antidote to the heat and heaviness of summer. A citrus floral fragrance described as “tingling” and “refreshing,” it captured the vibrancy of summer without being overpowering. Its pronounced lilac note would have been especially appealing, as lilac was synonymous with clean, fresh, and slightly nostalgic beauty—reminding wearers of blooming gardens and carefree days. A scent like Frosty Mist offered women a polished and practical option that complemented both daytime leisure and social occasions, perfectly suiting the refined yet dynamic spirit of the decade.

At a time when other fragrances on the market leaned into more traditional florals or heavier aldehydic compositions, Frosty Mist stood out with its tangy citrus and crisp floral profile. While citrus colognes were not entirely new, Bourjois’s clever positioning of Frosty Mist as a refreshing summer essential gave it a unique place in the fragrance landscape. The emphasis on lightness and tingling freshness reflected the growing consumer desire for versatile and seasonally appropriate perfumes, which felt modern and forward-thinking.

Created by Constantin Mikhailovich “Kot” Weriguine, Frosty Mist was a sensory interpretation of coolness and clarity. It was more than just a scent; it was a promise of elegance and comfort on the hottest of days. By combining sparkling citrus with delicate lilac and soft floral tones, Frosty Mist embodied the refined coolness suggested by its name, making it a cherished choice for women who sought both sophistication and an airy lightness in their summer fragrance wardrobe.


Fragrance Composition:


So what does it smell like? It is classified as a refreshing, tingling, tangy citrus floral fragrance for women, meant to be worn during the summer months. Strong lilac odor.
  • Top notes: aldehydes, mint, lemon, lavender, bergamot, lime, orange
  • Middle notes: lilac, pepper, rosemary, iris, lily, jasmine, lily of the valley, hyacinth
  • Base notes: camphor, cedar, sandalwood, oakmoss, vetiver, musk, orris


Scent Profile:


Upon first encounter, Frosty Mist opens with a sparkling, effervescent burst of crisp aldehydes. The aldehydes are airy and almost effervescent, like the sharp clarity of a frosty morning, cutting through the heat and immediately refreshing the senses. Alongside them, mint emerges with a cooling edge, evoking the invigorating sensation of an icy breeze brushing against flushed skin. 

The lemon and lime notes follow swiftly, their zesty brightness unfolding like slices of citrus squeezed into a chilled glass of water, sharp and tangy yet softened by the sunny sweetness of orange. Lavender interlaces through this opening with its clean, herbal clarity, grounding the brightness of the citrus while offering a calming whisper, reminiscent of cool fields of lavender under a summer sky. Bergamot adds a sophisticated bitterness, a polished sparkle that ties the top notes together with perfect balance.

As the fragrance deepens into its heart, a strong lilac note blooms—a true centerpiece of Frosty Mist. Lilac is sweet yet delicate, capturing the ethereal beauty of the summer’s first blossoms. It brings an air of nostalgia, reminiscent of lilac-laden breezes wafting through open windows or the quiet romance of a garden path in full bloom. The floral medley that supports it unfolds layer by layer: lily of the valley contributes a dewy freshness, its gentle white petals carrying an almost watery purity, while jasmine lends a subtle sensuality with its creamy, slightly indolic warmth. 

Hyacinth adds an edge of green sharpness, like crushed stems, enhancing the "tingling" quality of the fragrance. There is a touch of pepper here, adding a faint, tantalizing spiciness, as if misted through the cool florals, while rosemary’s herbal greenness grounds the bouquet with a faint hint of aromatic sharpness. Iris softens the floral heart with its velvety, powdery texture, a whisper of sophistication that deepens the interplay between cool and warm.

The base notes anchor Frosty Mist with an intriguing duality of cool and warm tones, extending the fragrance’s refreshing character into its dry down. Camphor lingers first, its medicinal coolness adding a faint chill, like the last touch of frost on green leaves. Cedar follows, clean and resinous, its scent recalling freshly hewn wood in a shaded forest. Sandalwood brings a soft, milky warmth that contrasts beautifully with the cool opening, adding a grounding creaminess to the composition. 

Oakmoss contributes its earthy, slightly damp greenness, like moss-covered stones kissed by morning dew, while vetiver adds a dry, smoky grassiness that imparts texture and depth. Orris root weaves in quietly with its powdery elegance, a subtle softness that feels luxurious against the sharper elements. Musk settles last, light and clean, enhancing the freshness of the lilac and mimicking the sensation of cool mist evaporating on warm skin.

In its entirety, Frosty Mist is a fragrance that evokes both contrast and harmony—a delicate interplay of crisp, tingling freshness and serene floral softness. The initial citrus and minty coolness sweep across the skin like a chilled mist, while the lilac blooms with a romantic, dewy beauty, grounded by earthy woods and whispers of powdery orris. It is a scent that feels like the first light of a summer morning, where the air is still cool, the dew glistens, and nature holds its breath before the heat of the day unfolds. The balance of sharp, refreshing notes and tender florals makes Frosty Mist an elegant yet invigorating experience, perfectly suited for the woman seeking reprieve and grace amidst summer’s warmth.


Fate of the Fragrance:


Frosty Mist by Bourjois was launched in 1956, part of a trio of summer-inspired colognes designed to capture the essence of cooling refreshment during the warmer months. Though initially released during the optimistic and modernizing post-war era, Frosty Mist carried its appeal well into the 1970s, where it continued to resonate with women seeking a crisp and invigorating fragrance. Despite its eventual discontinuation, records indicate that Frosty Mist was still being sold in 1974, reflecting its enduring popularity and the lasting impression it made in the market.

The fragrance’s longevity can be attributed to its timeless composition and versatility. Classified as a refreshing citrus-floral with a distinctive lilac note, it offered women a respite from the heat, capturing the cooling sensation implied by its name. Bourjois had carefully positioned Frosty Mist as a fragrance suited for summer, appealing to women who sought light, revitalizing scents that could complement their wardrobes and routines during the warm months.

By the mid-1970s, the fragrance market had begun shifting toward bolder, more complex perfumes, but Frosty Mist retained a nostalgic charm. Women who had worn the fragrance since its debut continued to find comfort in its crisp aldehydes, cooling mint, and dewy florals—a sensory escape that evoked images of frosty breezes and mist-covered gardens. Its clean and invigorating qualities likely appealed to women of all ages, aligning with trends toward fresh, “natural” scents that were becoming popular in the decade.

The fact that Frosty Mist remained on shelves nearly two decades after its launch speaks to the loyalty of Bourjois' customer base and the company’s understanding of women’s evolving needs. While fashion and societal norms had shifted from the tailored elegance of the 1950s to the more relaxed, free-spirited trends of the 1970s, the fragrance maintained its place as a refreshing, understated classic—a reminder of simpler pleasures and timeless femininity.

No comments:

Post a Comment